Florez Wines

James Jelks started Florèz Wines in 2017. James grew up in the Santa Cruz area and was schooled in winemaking at nearby UC Davis. He worked in wineries worldwide for 10 years before returning home to make wine in the Santa Cruz area. He is farming some vineyards himself, always dry-farmed, and sourcing some fruit from organic and sustainable vineyards. He always works with native yeasts, does not use additives except for a minimal amount of sulphur at bottling, and does not filter the wines. The labels are Japanese-style woodcuts by James’s friend & tattoo artist Drew Nelson.